Identity Design ยท 2024

Under 25 ID Card

An identity card design for Under 25 emphasizing clarity, fast verification, and event-brand personality.

Design Constraint

ID cards must remain highly readable at a glance while carrying enough branding to feel premium in an event context.

Role & Focus

Role

Identity Designer

Focus

Hierarchy, typography, contrast, and practical print behavior.

Context

Youth event identity touchpoint.

System Decisions

01. Hierarchy

Prioritized name, role, and key identifiers for distance readability.

02. Visual Markers

Introduced clear zones for branding and access classification.

03. Practicality

Balanced decorative style with print-safe spacing and contrast.

3zones

Information blocks

1sec

Scan-read intent

2modes

Brand + utility balance

Identity card concept with clear hierarchy and branding.
Identity card concept with clear hierarchy and branding.

Outcome

The final card system communicates identity and event branding clearly, supporting both operational use and visual consistency.

Fig 1.1 โ€” Final Render
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